Own the number.
Forecast opportunity creation and cARR influence by rep, pod, market and motion.
Business Development Lead: Building Predictable Manufacturing Pipeline.
The job is not to make a BDR team busier. It is to define the strategic Gold market, scale the Silver market intelligently, develop the team, and build a system that turns activity into qualified opportunities.
THE ROLE
Revenue engine and talent engine.
Tulip is hiring this role to own the BDR methodology, team development, tooling, AI, pipeline benchmarks, account alignment, and handoff standards across US and European sales pods.
Make reps better.
Hire, ramp, coach, performance-manage and create credible paths into Sales and other GTM roles.
Standardize the work.
Playbooks, qualification, AI, tooling, reporting and repeatable prospecting workflows.
Run one GTM motion.
BDRs, AEs, Frontline Sales Managers, Revenue Marketing and GTM Operations working from the same account model.
THE MARKET
Complex manufacturing problems create specific top-of-funnel openings.
Tulip sits where people, machines, enterprise systems and AI meet frontline operations. The BDR team needs to translate that breadth into precise plant-level reasons to talk.
1Choose the account
industry · scale · sites · tech stack
2Find the trigger
greenfield · quality · paper · ERP · hiring
3Choose the workflow
eBR · work instructions · quality · OEE
4Choose the person
plant · ops · quality · digital · IT
5Earn the meeting
relevant proof · qualified problem · AE-ready handoff